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Is shadow dropping the way to go for video game launches?

In the world of video games, "shadow dropping" is a term used to describe the surprise release of a new game without any prior announcement or promotional build-up. This strategy has been used by several major game developers and developers, including Tango and Bethesda for the recently released Hi-Fi Rush title. As has been the case for Hi-Fi Rush, it has proven to be a highly effective way of generating buzz and excitement around a new game release. Perhaps this should be the default option for launching games? Let's take a deeper dive into the positives for shadow dropping a game. One of the biggest advantages of shadow dropping a new game is that it allows developers to generate a lot of hype and excitement around the game without having to spend a lot of money on marketing and advertising. This is because the surprise release of a new game creates a sense of urgency and exclusivity among players, who are eager to get their hands on the new game as soon as possible. A...
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Are AI-controlled NPCs the next step in the evolution of video games?

The use of artificial intelligence (AI) in video games has come a long way in recent years, and the future looks even brighter for AI-controlled non-playable characters (NPCs). In the 2021 movie 'Free Guy', Ryan Reynolds plays a highly advanced AI that is as self-aware as a normal human. As it turns out, we may not be that far from achieving that level of intelligence within video games. AI-controlled NPCs have several advantages. One of the biggest ones is their ability to adapt and respond to player actions in real time. This allows for a much more immersive and personalized gaming experience, as NPCs can change their behaviour and dialogue based on the player's choices and actions. This can lead to a more dynamic and engaging gaming experience, as players will feel like their choices have a real impact on the game world. Another advantage of AI-controlled NPCs is their ability to create more realistic and believable characters. With the use of machine learning and natura...

An Introduction into cloud gaming

What is Cloud Gaming? If you are familiar with how Netflix or Spotify works, then understanding Cloud Gaming should be pretty simple. Like the aforementioned services, Cloud Gaming works by letting users access media stored on a remote server by using cloud technology. In theory, the main advantage is that you no longer have to buy a dedicated console or device to play certain games as cloud gaming technology is compatible with most modern smartphones, tablets and computers connected to the internet. In practice, there is more nuance to the technology. While it is no surprise media streaming platforms require a stable internet connection to enjoy without interruptions, it is especially critical for cloud gaming. The reason cloud gaming has not been popular in the past is because they did not have the bandwidth and scope for the task at hand. Input latency made it difficult to enjoy the same fluid experience as playing a game natively. Nowadays, the technology has evolved to make the di...

Top 3 gaming gadgets to consider for playing on the go!

While gaming on the go used to mean having to put up with block graphics, short battery life and a highly compromised gaming experience, that is no longer the case in 2022.  Nowadays, you can engage in immersive gaming experiences with wonderful graphics, along with a device that allows for hours of fun, even when you are on the move! Curious to learn which gadgets facilitate that kind of fun? Keep reading to discover the three devices you should consider for the best in mobile gaming. 3) Steam Deck Released this year, the Steam Deck represents Valve's first foray into the handheld gaming device market. But make no mistake, this is a strong effort. You can see that Valve's experience of being the leading storefront for PC gaming is paying dividends here, leading to the creation of a device that brings the best of desktop gaming into a package that fits into your backpack. While not every game in Valve's library works on the Steam Deck and the battery life is shorter compar...